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Aussie Professor Accuses Digital Marketers Of Targeting Kids With ‘Hidden’ Junk Food Ads

April 12, 2017 by davis

Aussie Professor Accuses Digital Marketers Of Targeting Kids With ‘Hidden’ Junk Food Ads

Digital media marketing firms are using personalised promotion, interactive and direct engagement and integrated cross-platform techniques to sell products to young people that are high in fat, sugar and salt, according to an Aussie professor. In her study of six food brands, University of Sydney Business School’s associate professor of marketing, Teresa Davis, identified a […]

Filed Under: News Tagged With: branding, campaigns, regulations

General ban on online content should not curtail the right to know

April 11, 2017 by davis

General ban on online content should not curtail the right to know

NEW DELHI: THE Supreme Court on Tuesday expressed concern whether general ban on all online content curtails the fundamental right to know. The court was hearing the plea related to banning of pre-natal sex determination advertisements and contents on the Internet. A bench headed by Justice Dipak Misra observed: “A general ban on all online […]

Filed Under: News Tagged With: regulations

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