Dive Brief: Snapchat is holding firm atop teens’ social media hierarchy. Almost 40% of teens declare Snapchat is their favorite social platform, compared to 35% in the fall of last year, and 81% use Snapchat at least once a month, up from 80% in the prior period, according to Piper Jaffray’s semiannual consumer insights project […]
snapchat
Snapchat’s Bitmoji is most downloaded app in US, 4 other countries
Dive Brief: Bitmoji is the most downloaded app in five major markets: the U.S., U.K, France, Canada and Australia, according to App Annie data investigated by Recode. Bitmoji’s ascension has been swift as the digital sticker specialist wasn’t among the top 10 downloaded apps in any of the 10 biggest iOS markets last year when […]
Snaplications | McDonald’s solicits job applications on Snapchat
Dive Brief: McDonald’s and Snapchat are summoning Australians to apply for jobs on the social media app thorough so-called “Snaplications,” according to multiple reports. McDonald’s Snaplication recruitment process, the first of its kind, includes a branded Snapchat filter that places virtual McDonald’s hats and nametags on job candidates to offer glances at what they’d look […]
